When conjuring up images of childbirth education people often think about very antiquated ideas. The past 20 years have seen an incredible change in childbirth education. You’ve seen it move from largely independent to being a mixture of independent educators and hospital-based educators. You’ve seen… read more
One of the things that you probably haven’t been using wisely enough is the doula resource list. In fact, this is your secret weapon. In short, a doula resource list is going to be a collection of categories of specialties and subspecialties that might be… read more
Scheduled send and similar types of programs that allow you to put items in your email inbox back in your inbox at a specific time are great time and sanity savers. I’d like to show you some ways that they are beneficial in your business…. read more
One of the ways that you can increase the number of clients that you get is to increase knowledge about doulas in general. Basically, the more people know about doulas, what they do, and where to find them, the more doulas will be hired. Certainly,… read more
You might be tempted to blow off social media as just a gimmick or something that you don’t need to fill your available spots or classes. Maybe you think it’s just for ____ people. (Whatever that is…) The truth of the matter is that you’d… read more
I don’t think anyone would argue that setting goals is necessarily a bad thing, but when you’re running a doula business, you might not think of it as goal setting. The more I talk to doulas about their business, the more I hear really, really… read more
As an Amazon Associate, I earn from qualifying purchases if you buy using one of my links. This does not cost you any money. Every year I get a few emails from people who have used a doula who ask me, “What’s a good gift… read more
It’s become really popular to choose a word to guide you in the coming year. Think of this as a simplified way to remind yourself of what your goals are for the upcoming period of time. Many people have embraced this is all aspects of… read more
Towards the end of November, and sometimes into early December, you have three distinct sales time periods in the United States. Before we talk about how to use these in your doula business, let’s talk about where they started and when. The first is Black… read more
Every November is Prematurity Awareness Month. This is largely sponsored by the March of Dimes and is a worldwide event. Many cities wind up doing things to honor this awareness month like turning bridges and buildings purple, one of the signature colors of the March… read more
Every year the first week in August is declared World Breastfeeding Week. This is a time for families and professionals to gather in celebration of breastfeeding. It’s also a great time for education and this may be used as a chance for you to help… read more
This is a fairly common question and truthfully, the answer will depend on who you talk to about it. Recently, DoulaMatch.net posted a list of certifying agencies and there are over 100 to choose from as you are starting your journey to become a doula…. read more