Learn 5 effective strategies for doula businesses to promote their services and connect with new clients during Small Business Saturday. From unique discount offers and meet-and-greets to social media engagement and collaboration opportunities, discover tried and true tactics for doulas to maximize awareness and book more clients in their local communities on this dedicated shopping day.
As a doula, you’re not just providing a service; you’re invited to a special event to be there for families during one of the most significant periods of their lives—childbirth. However, life can throw unexpected curveballs, from sudden illness to family emergencies, making it impossible… read more
In the modern era of digital communication, effective email management is essential for every profession, including the rewarding field of doula work. As a doula, you may juggle many responsibilities, from communicating with clients and healthcare professionals to managing your business operations. Streamlining these tasks… read more
You have chosen an incredible path of supporting families during one of life’s most profound journeys. And now, you might be contemplating the next step for your business—forming a Limited Liability Company (LLC). The thought of doing so can seem daunting, but don’t worry! As… read more
Discover the Maternal Mental Health State Report Cards and learn how they can help doulas and birth professionals support their clients, stay informed on policies, and advocate for better resources.
Discover the keys to building unshakable doula confidence in this insightful blog post, which offers valuable tips on embracing your skills, connecting with other doulas, and celebrating your unique role in supporting birthing parents.
Doulas provide invaluable support to new parents during pregnancy, childbirth, and postpartum. Learn how to show your appreciation with practical gifts such as meals, breastfeeding supplies, baby gear, and postpartum care supplies. Budgeting and tax considerations are also discussed.
This post contains affiliate links, so I may earn a small commission when you make a purchase through links on the site at no additional cost to you. A CRM, or Customer Relationship Management, is a software tool that helps businesses manage their relationships with their customers…. read more
Having a web presence is important to get clients as a doula. A simple page on a doula listing site is a great way to start out with low cost and ease, but as you grow you’ll want to consider having your very own website.
Starting a new business is a big undertaking – but you don’t have to go it alone! With the right tools, you can become a doula entrepreneur in no time. Here’s how: 1. Research the field and understand the role of a doula. Following up… read more
Doulas are often trying to think about how they can attract potential clients and get them to their website. One way that you could consider doing this is with a lead magnet. A lead magnet is an incentive offered to potential clients in exchange for… read more
1. Identify Your Niche & Target Market Identifying your niche and target market is an essential part of setting up your doula business. Believe it or not, not every pregnant person is your ideal client and it’s important to narrow down your target audience. To… read more