Real Business Guidance for Working Doulas
One skill that doulas are really good at is helping people take the complex choices involved in birth and distill them into a comprehensive and readable document, known to many as a birth plan. Doulas pride themselves on being evidence-based and non-judgemental. They have experience… read more
One of the things that you may be thinking about is, what you call your doula business. This is something that some people thought of immediately as soon as they decided this was the course they wanted to take with their life. Other doulas wind… read more
The Centers for Disease Control and Prevention (CDC) collects and reports on vaginal birth after cesarean (VBAC) rates along with other statistics from birth certificate data every year. Astonishingly they really didn’t start reporting this specific data point until 2016. (It may be a coincidence,… read more
Websites to Help Doulas with Images, Videos, and Graphics There are a lot of reasons that doulas need to have images. Maybe use them on websites or on your social media or even in presentations. The problem is there are a lot of really expensive… read more
You probably love your work as a birth doula but recognize that there are times in your life when the on-call nature of the work isn’t quite right for you or your family. During these times you may think that your only option is to… read more
Doula fraud, scam, fake – whatever you call it – it happens. You may have heard that there are people out there who like to scam doulas. These are people who have various reasons for their misguided attempts. This is going to be a compilation… read more
Doula reviews can be a great way to drive traffic to your business and to help you get clients. In fact, according to s study from BrightLocal, 77% of people ‘always’ and ‘regularly” read reviews for local businesses. So why are doulas so hesitant to… read more
Whether you’re a new doula or an established doula – you probably think about how to find new clients. Unlike other businesses, where you can keep the same clients on an ongoing basis, our doula clients only have so many babies, so we have to… read more
One way that I often talk about finding clients is to use local bulletin boards, forums, and Facebook groups. Join all the hyperlocal groups you can. Frequently, at least once a week, scan for pregnancy and birth-related questions that you can help answer. Erica posts… read more
What is digital clutter? If I were to ask you to define clutter, you’d probably think about that junk drawer in your house, or a shelf of knick-knacks that sits around collecting dust, or that collection of massage tools in your birth bag that you… read more
One of the most frequently asked questions I get is whether or not you can find enough clients to make it as a doula. I think people are surprised when I respond with something like this: If you’re willing to put in the time and… read more
by Connie Sultana, LCCE, CD(DONA), BDTCD(DONA) I am hoping you will add ideas to this so that we are able to offer doulas as comprehensive as possible preparation for providing virtual support when in-person support is absolutely not an option. In Northern California, USA, most… read more