Whether you’re a new doula or an established doula – you probably think about how to find new clients. Unlike other businesses, where you can keep the same clients on an ongoing basis, our doula clients only have so many babies, so we have to… read more
One way that I often talk about finding clients is to use local bulletin boards, forums, and Facebook groups. Join all the hyperlocal groups you can. Frequently, at least once a week, scan for pregnancy and birth-related questions that you can help answer. Erica posts… read more
One of the ways that you can increase the number of clients that you get is to increase knowledge about doulas in general. Basically, the more people know about doulas, what they do, and where to find them, the more doulas will be hired. Certainly,… read more
You might be tempted to blow off social media as just a gimmick or something that you don’t need to fill your available spots or classes. Maybe you think it’s just for ____ people. (Whatever that is…) The truth of the matter is that you’d… read more
Towards the end of November, and sometimes into early December, you have three distinct sales time periods in the United States. Before we talk about how to use these in your doula business, let’s talk about where they started and when. The first is Black… read more
Every year the first week in August is declared World Breastfeeding Week. This is a time for families and professionals to gather in celebration of breastfeeding. It’s also a great time for education and this may be used as a chance for you to help… read more
The postpartum doula often is left out or added as an afterthought when it comes to looking for clients, so we’re going to focus on how to find clients as a postpartum doula here. Postpartum doulas have a different set needs when it comes to… read more
Contracts are a necessary part of the business of being a doula. If you work on your own, then you have the flexibility and responsibility of creating your own contract. If you work for an agency, partnership or group, you likely are using a contract… read more
Doulas often have a hard time setting their fees. Many doulas start out by doing their certification births for free or for a very reduced fee. Once they get experience they raise their rates. The big dilemma comes when they have to set their fee…. read more
Mistake 1: Turn it into a mini prenatal Some clients are so hungry for information that they come to the interview with a copious amount of questions. They might ask you everything from your opinion about their care provider to what your thoughts are on… read more
The purpose of a doula contract is to protect both the doula providing the service and the clients receiving the service. The contract should explain what is expected of both parties and what should be agreed upon and signed by everyone involved. Traditionally contracts were printed out… read more
How are you being paid for your services? Doulas have been compensated in many ways ranging from barter to insurance payments. The most common way to be paid for years has been cash and check, but payment options are growing. In this blog post I’ll… read more